By: Kipp Branch

TheSouthernSportsEdition.com news services

Have you looked at your 401K plan lately? The stock market is at an all-time high. Let’s take a look at the SEC Football Stock report currently.

Alabama: Hold. Good blue chip producing stock that is the best investment out there. It’s at the top of its value so there’s not much upside but the dividend pays well. Best CEO in the business. Been a top producer for over a decade now. How long will the current CEO stay hungry/motivated?

Arkansas: Buy for now. This Company has seen better days and former CEO ate up all of the profits. New CEO is on board with expansion into the Texas marketplace as his first priority.

Auburn: Dump it. Rollercoaster stock that could go up or down based on some key indicators. Downturn is likely because this company has the most overpriced CEO in the business. This company has a Sears/Kmart mentality.

Florida: Buy.  Been a tough down cycle of late, but this is a bargain currently. New executive team comes from a lower-tier company that performed very well in a tough market. This stock will rebound quickly and be a top producer once again. New CEO must find a new chief operations officer quickly during this recruiting cycle.

Georgia: Buy it in droves. They are Amazon and Facebook a few years ago. High upside with an Alabama type CEO, but a solid business model that has been underperforming for almost 40 years and it’s bound to stay on top after earnings went through the roof in 2017. Gobble it up.

Kentucky: Sell. Other divisions are performing well, but this brand has never gained a foothold in the market. The March division manager needs to share his SOP’s with the entire brand.

LSU: Sell. CEO is in way over his head. Traditional producing stock, but time will tell if this CEO has it in him to get shareholders on board and happy. Sell now, and gobble up down the road when the board decides it is time for a CEO change.

Mississippi State: Sell. Old CEO got hired by a Fortune 500 company. New CEO has no CEO experience in a tough environment that is hard to produce in.

Ole Miss: Dump it. The Security and Exchange Commission is investigating this company and has handed out early fines, but once you violate the public trust turnaround will be difficult. Gordon Gekko has been hired as a consultant during this rough transition. Money never sleeps you know.

Mizzou: Dump it. Why this company is publically traded is beyond me. This company needs to geographically relocate where overhead and labor costs are cheaper so they can compete.

South Carolina: Buy. This stock is on the rise once again. Up and down historically, but buy it now. New CEO has laid down the law to employees. Be ready to sell at any time though.

Texas A&M: Buy. New CEO brought in at $75 million from another Fortune 500 company, and the cash reserves in this company are outstanding. New CEO will move this company into the top tier of revenue producing companies within 2-3 years. Load up now.

Tennessee: Hold. This stock has bottomed out and has nowhere else to go but up. Once the best in the business in the 1990’s, but Bill Clinton has been gone for almost 20 years now. This stock can’t stay down forever. First time CEO may or may not be the answer. Hold it now because it is only worth a penny.

Vanderbilt: Hold. This stock holds its value quite nicely. Hold what you have but don’t invest in more of it.

Don’t forget to compensate me for the advice if you decide to invest in one of these stocks with huge upside.